Duration: 24 months: 1st January 2016 -31st December 2017
Location: the project is at international level. It will be developed in Italy, Oland, UK, France, Belgium, Germany
Proponent / Coordinator: John Blankenstein Foundation (Holland): works on the acceptance of LGBT athletes in sports.
Funding body: EU Erasmus + Sport collaborative partnership 2015 programme
Heroes of football is a collaborative partnership of seven European Not-For-Profit organisatons, which aims to generate an environment in professional football in which it is safe to express Lesbian, Gay, Bisexual and/or Transgender (hereaIer: LGBT) preferences, and that breaks the on-going vicious circle of fear and negativity associated with LGBT in football. Through this, the partnership aims to engage LGBT issues in the broader society throughout Europe, which include homophobia and discrimination against individuals with an LGBT preference, as well as their public safety. Heroes of football proposes an innovative approach to this issue, leveraging on the stature and reach of professional football players. During the project, a team of high-profile professional football players will be formed that speak out in favour of LGBT acceptance in football. The members of this team, both currently active and retired, will serve as role models for everyone who plays and/or loves football. The team will be dubbed ‘Heroes of Football.’
The project will also include an (online) educational game that will unmask the reasons underlying current LGBT issues in football. The game will be set up to create both personal interest and involvement in LGBTs in football, and a greater understanding of current LGBT issues in football, generating a greater awareness and sense of personal responsibility towards the consequences of aStudes and behaviour towards LGBTs in football. The educational game will be available as a mobile app for all major platforms
The educational game will be released on a high-profile launch day at a major football stadium in Europe. On this day, the Heroes of Football team will play a friendly match 1
The primary objective that the Heroes of football project pursues is: “To tackle cross border threats to the integrity of sport, such as doping, match: fixing and violence, as well as all kinds of intolerance and discrimination”. The project’s main objective: to create awareness with individual soccer players of all ages and their environment, of their own share in the equal treatment of people (LGBT oriented), through sports workshops and a tournament day. The new standard: to be able to unconditionally be yourself in football (sports).
It comes to athletic performance and enjoyment of every individual that contributes to the success of an entire team.The primary objective Heroes of football project pursues is: “To tackle cross-border threats to the integrity of sport, such as doping,match-fixing and violence, as well as all kinds of intolerance and discrimination”.
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